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WhatsApp Business API: Its features

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Its features

Brands all over the world have moved to WhatsApp as a means of conducting important communication with customers. This move has made possible so many crucial and convenient processes to be available to even the smallest businesses, thereby promoting professional outlook.

Although standard WhatsApp’s services can be used for a host of tasks, businesses stand much to benefit from the company’s bespoke WhatsApp Business API. Starting from helping organize a befitting business profile to saving ‘quick replies’ for FAQs, this app has it all. Let’s quickly glance at its major features:

  • Effective Exchange

Exchange images, videos, audios, documents faster and securely. Be it news about the latest launches or the newest offers, any communication can happen richly and enhance intrigue in viewers.

  • Location

Location information can be shared real-time to enrich delivery experiences. Ordered a pretty pink dress? Now you can know exactly when it is packed, shipped and delivered.

  • User Verification

Safely protect customer accounts with two-factor authentication. This protects customers from spam and also provides them with the choice to opt-out whenever desired.

  • Chatbots

A custom-made chatbot can help answer all customers’ queries in mere seconds. This functions using what is called ‘Automated Messages’.

  • Quick Replies

Self-operating messages will let customers know when no one is available to reply and also greets the customer when first contacted. This function helps satisfy clients easily.

  • Labels

When interacting with loads of people every day, it not only gets tiring but also confusing to remember the context and goal of contacting them. Labels make the world so much more easier by helping organize relevant messages together. New customer? Here. Customer providing feedback? Here. Customer wishes to place an order? Right here.

  • List Messages

These are special texts that can include a menu of up to 10 options. This one is especially used when interaction with the customers are to happen within expected ranges of responses. The receiver can pick one of the given responses, to which relevant replies are made in no time. Thus automatic interaction can happen seamlessly.

Moreover, this service comes at extremely affordable costs and thus benefits all businesses, major and minor. All these benefits and services will be provided on a platter with KOL Telecom’s ECHT. This solution offers so many more advantages in addition to the services that WhatsApp Business API provides. Tap into this bonanza by signing up with us right away.

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